As Director of brand, my role is to partner with clients and to help solve brand problems both strategically and creatively. Joining from Landor, I have over 10 years’ experience building and growing strong, resilient and agile brands.
I have worked with large, global brands across multiple sectors and at all levels of the organisation to deliver transformative growth. From oil and gas, financial and professional services to media, luxury and alcohol, I have been privileged to work with the likes of BP, RSM, Barclays, Royal College of Music and Bacardi Global Brands. Defining brand strategies that better target customers, refreshed identities that better reflect the future of the organisation and internal and external activation ideas that better bring the brand to life.
I bring passion, drive and a challenging spirit to what I do. Brand sits at the heart of all businesses, influencing culture, driving relationships and impacting daily life. The value of a strong brand is second to none.
As an ex-florist, I love seeing creativity unfold in all manner of ways!