Constant reinvention

The Challenge

U+I thrives on challenging convention and is on a continuously evolving journey. Being its creative partner has meant helping U+I to communicate using original concepts and powerful design. We helped to forge the company’s brave and bold identity and digital platform. Our challenges have included presenting the complexity of U+I’s regeneration work with breathtaking simplicity.

Our Approach

Our challenges have included helping U+I to simplify the complexity of regeneration through ultra-stripped back messaging and design. Later and earlier work uses a bold tone of voice and a non-corporate design style. U+I is a very different company and its projects are often intricate or complex. Our work has been to partner U+I through design, to reveal the ideas that drive and connect its vision, strategy and projects. At each stage, we’ve worked with U+I’s team to help them embrace their originality and make their investment potential accessible and desirable.

The Result

Our work included an ever-evolving corporate website, social media strategy and investor presentations. U+I’s purpose-driven reporting approach creates an engaged interaction with all stakeholders and creativity continues to connect all of its communication channels. Always with an eye on simplification.

Awards

Gold win for ‘Best Annual report- Small Cap & AIM’ at the IR Society Awards.

Gold win for ‘Most effective use of digital communications- Small Cap & AIM’ at the IR Society Awards.

Gold win for ‘Best use of print’ at the Corporate Content Awards.

Gold win for ‘Best corporate website- Small Cap or AIM’ at the Corporate & Financial Awards.